000			02242cam a22003734a 4500
001			2010024728
003			DLC
005			20190729105511.0
008			100615s2011 nyu b 001 0 eng
010			_a 2010024728
015			_aGBB095246 _2bnb
016	7		_a015623547 _2Uk
020			_a9780470643471 _q(paperback)
020			_a0470643471 _q(paperback)
035			_a(OCoLC)ocn642624827
042			_apcc
040			_aDLC _beng _cDLC _dYDX _dUKM _dYDXCP _dVP@ _dBWX _dCDX _dDLC _dMvI
050	0	0	_aHF5438.25 _b.P67 2011
082	0	0	_a658.8 _222
100	1		_aPort, Michael, _d1970-
245	1	0	_aBook yourself solid : _bthe fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling / _cMichael Port.
250			_a2nd ed., rev. and expanded
260			_aHoboken, N.J. : _bWiley, _cc2011.
300			_axxiv, 344 p. ; _c23 cm
520			_a"Book Yourself Solid provides a true understanding of why self-promotion is a critical factor to success. It is this different and unique perspective that makes Book Yourself Solid so much more than an ordinary "how to" manual for getting more clients and raising a business profile. Michael helps the reader adopt this perspective and then provides the strategies, techniques, and skills necessary to get more clients and increase profits. Through verbal and written exercises, readers learn how to develop a strong marketing plan and brand image. In 2006, Michael published this book about marketing for the small business owner without addressing Facebook, LinkedIn or Twitter--which didn't even exist at the time. The 2nd edition of Book Yourself Solid will change all of that with brand new information, including: unique, personalized online marketing strategies for service professionals new SEO rules to optimize search engine listings and traffic solid social media exposure and dominance strategies."-- _cProvided by publisher.
504			_aIncludes bibliographical references and index.
650		0	_aSelling.
650		0	_aMarketing.
650		0	_aStrategic planning.
948			_au379421
949			_aHF5438.25 .P67 2011 _wLC _c1 _hEY8Z _i33039001340321
596			_a1
903			_a27403
999			_c27403 _d27403