000 01867cam a2200397Ii 4500
001 870424803
003 OCoLC
005 20190729105225.0
008 140129s2014 nyua 000 0 eng d
015 _aGBB412461
_2bnb
019 _a850180847
020 _a9780062273222 (hbk.)
020 _a0062273221 (hbk.)
040 _aUKMGB
_beng
_erda
_cUKMGB
_dYDXCP
_dBTCTA
_dBDX
_dQDK
_dJQM
_dOCLCO
_dZS3
_dJQM
049 _aEY8Z
050 4 _aHF5718.22
_b.M34 2014
082 0 4 _a658.452
_223
100 1 _aMcGowan, Bill,
245 1 0 _aPitch perfect :
_bhow to say it right the first time, every time /
_cBill McGowan and Alisa Bowman.
250 _aFirst edition.
263 _a201404.
264 1 _aNew York, NY :
_bHarper Business, an imprint of HarperCollins Publishers,
_c[2014]
300 _axi, 266 pages :
_billustrations ;
_c24 cm.
336 _atext
_2rdacontent.
337 _aunmediated
_2rdamedia.
338 _avolume
_2rdacarrier.
505 0 _aThe language of success -- The principles of persuasion -- The headline principle -- The Scorsese principle -- The pasta-sauce principle -- The no-tailgating principle -- The conviction principle -- The curiosity principle -- The Draper principle -- How to think on your feet -- The seven principles at work -- The seven principles at home -- The seven principles and you.
520 _aIntroducing his simple Principles of Persuasion, the media guru and Award-winning correspondent shows business leaders how to craft the right message and deliver it using the right language - both verbal and nonverbal - to get what they want. --Publishers description.
650 0 _aBusiness presentations.
650 0 _aInterpersonal communication.
700 1 _aBowman, Alisa.
948 _au367220
949 _aHF5718.22 .M34 2014
_wLC
_c1
_hEY8Z
_i33039001306116
596 _a1
903 _a25767
999 _c25767
_d25767