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008 130418s2013 inua 001 0 eng d
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050 0 0 _aHF5415.1265
_b.D527 2013
082 0 4 _a658.872
_223
100 1 _aDiamond, Stephanie.
245 1 4 _aThe visual marketing revolution :
_b26 rules to help social media marketers connect the dots /
_cStephanie Diamond.
260 _aIndianapolis, Ind. :
_bQue ;
_aLondon :
_bPearson Education [distributor],
_c2013.
300 _axiii, 343 p. :
_bcol. ill. ;
_c24 cm.
500 _aIncludes index.
505 0 _aRules for social media marketers -- Recognize the power of visual persuasion -- Create personas to understand your customers -- Social media is storytelling, so tell stories -- Understand how your content supports your business -- Take buyers on a journey -- Connect using collaboration's many forms -- Know your content -- Tools to help you create your visual marketing -- Use mind maps to see what you're thinking -- Make ideas tangible -- Use diagrams and other data visualization tools to explain marketing ideas -- Use visual guides that build on knowledge -- Use visual presentations to connect with an audience -- Content to get customer attention -- Email is still a powerful visual marketing tool -- Spread your message with infographics -- Develop case studies and reports with visuals -- Digital publishing and ebooks are her now - use them -- Rock your visual brand on social media -- Landing pages won't perform well without visuals -- Tactics for social media platforms -- Visual are a must on Facebook -- Use Twitter to link to visuals -- Instagram is great for quick visuals from your mobile -- Use Pinterest as a marketing hub -- Tumblr makes it easy to share visuals -- Google+ is more visual than you think -- Mobile apps provide visual opportunities -- YouTube is THE place to view videos.
650 0 _aInternet marketing.
650 0 _aSocial media.
650 0 _aVisual communication.
948 _au366834
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