000 02992cam a22002898a 4500
001 2009024010
003 DLC
005 20190729103628.0
008 090625s2009 nyu 000 0 eng
010 _a 2009024010
020 _a9780316075848
040 _aDLC
_cDLC
049 _aEY8Z
050 0 0 _aPN4874.G398
_bA25 2009
082 0 0 _a814/.6
_222
100 1 _aGladwell, Malcolm,
_d1963-
245 1 0 _aWhat the dog saw and other adventure stories /
_cMalcolm Gladwell.
260 _aNew York :
_bLittle, Brown and Company,
_cc2009.
300 _axv, 410 p. ;
_c21 cm.
500 _aPreviously published in the New Yorker.
505 0 _aPt. 1 : Obsessives, pioneers, and other varieties of minor genius -- The pitchman: Ron Popeil and the conquest of the American kitchen -- The ketchup conundrum : mustard now comes in dozens of different varieties--why has ketchup stayed the same? -- Blowing up: how Nassim Taleb turned the inevitability of disaster into an investment strategy. -- True colors: hair dye and the hidden history of postwar America -- John Rock's error: what the inventor of the birth control pill didn't know about women's health -- What the dog saw : Cesar Millan and the movements of mastery -- Pt. 2 : Theories, predictions and diagnoses. Open secrets: Enron, intelligence and the perils of too much information -- Million dollar Murray: why problems like homelessness may be easier to solve than to manage -- The picture problem : mammography, air power, and the limits of looking -- Something borrowed : should a charge of plagiarism ruin your life? -- Connecting the dots: the paradoxes of intelligence reform -- The art of failure: why some people choke and others panic -- Blowup: who can be blamed for a disaster like the Challenger explosion? No one, and we'd better get used to it -- Pt. 3 : Personality, character and intelligence. Late bloomers: why do we equate genius with precocity? -- Most likely to succeed: how do we hire when we can't tell who's right for the job? -- Dangerous minds: criminal profiling made easy -- The talent myth : are smart people overrated? -- The New-Boy Network : what do job interviews really tell us? -- Troublemakers: what pit bulls can teach us about crime.
520 _aBrings together, for the first time, the best of Gladwell's writing from The New Yorker in the past decade, including: the bittersweet tale of the inventor of the birth control pill; the dazzling inventions of the pasta sauce pioneer Howard Moscowitz; spotlighting Ron Popeil, the king of the American kitchen; and the secrets of Cesar Millan, the "dog whisperer." Gladwell also explores intelligence tests, ethnic profiling and "hindsight bias," and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate. --From Publisher description.
948 _au194144
949 _aPN4874.G398 A25 2009
_wLC
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