| 000 | 01308cam a22003254a 4500 | ||
|---|---|---|---|
| 001 | 14678429 | ||
| 003 | MiTN | ||
| 005 | 20190729103500.0 | ||
| 008 | 061221s2007 nju 001 0 eng | ||
| 010 | _a 2006102241 | ||
| 020 | _a9780470113455 (cloth : alk. paper) | ||
| 020 | _a0470113456 (cloth : alk. paper) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.1265 _b.S393 2007 |
| 082 | 0 | 0 |
_a658.8/72 _222 |
| 100 | 1 | _aScott, David Meerman. | |
| 245 | 1 | 4 |
_aThe new rules of marketing and PR : _bhow to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / _cby David Meerman Scott. |
| 260 |
_aHoboken, N.J. : _bJohn Wiley & Sons, Inc., _cc2007. |
||
| 300 |
_axx , 275 p. ; _c23 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aInternet marketing. | |
| 650 | 0 | _aPublic relations. | |
| 856 | 4 | 1 |
_zTable of contents only _uhttp://www.loc.gov/catdir/toc/ecip077/2006102241.html |
| 856 | 4 | 2 |
_zPublisher description _uhttp://www.loc.gov/catdir/enhancements/fy0741/2006102241-d.html |
| 856 | 4 | 2 |
_zContributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0741/2006102241-b.html |
| 596 | _a1 | ||
| 948 | _au190532 | ||
| 949 |
_aHF5415 .1265 .S393 2007 _wLC _c1 _hEY8Z _i33039001068484 _c2 _hEY8Z _i33039001180578 |
||
| 903 | _a13595 | ||
| 999 |
_c13595 _d13595 |
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