Jamieson, Kathleen Hall. <br/><br/>
Everything you think you know about politics-- and why you're wrong / 
Kathleen Hall Jamieson. 
 - New York :  Basic Books/New Republic Books,  2000. 
 - xxiv, 287 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>1. Do Campaigns Matter? -- 2. The Morning After: Do Politicians Keep Their Promises? -- 3. Who's to Blame? Is the Perception Gap in the Campaigns, Media Coverage, or Both? -- 4. What Is Happening Now? The Quality of Campaign Discourse -- 5. What Should We Really Expect? How They Talk to Us -- 6. Do the Quotes of Scholars Add Anything Different to the News? -- 7. Are Voters Smarter Than Pundits, the Press, and Scholars About Attack in Politics? -- 8. Was Voter Turnout in 1996 the Lowest Since 1924? -- 9. The Gender Gap in Political Knowledge: Are Women Less Knowledgeable Than Men About Politics? -- 10. Does Political Advertising Affect Turnout? If So, How, When, and for Whom? -- 11. Are Attack Ads Necessarily Negative? -- 12. Does Attack Advertising Affect Turnout? -- 13. Does Attack Advertising Create a Backlash? Mobilize the Other Side? Depress or Increase Support by Those of the Same Party? -- 14. Who Attacked More in Ads in 1996, Clinton or Dole? -- 15. Do Adwatches Backfire? -- 16. Do Issue Ads Work? If So, When? -- 17. The Test Ban Treaty and the 2000 Campaign -- 18. Does Local Television News Inform As Well As Local Newspapers? -- 19. Do Newspaper Endorsements Matter? Do Politicians Speak for Themselves in Newspapers and on Television? -- 20. Why Winning a Presidential General-Election Debate Has Little to Do with Performance -- 21. Is There Anything New to Learn in Debates? Do Voters Learn from Them? -- 22. Has the Average Length of a Candidate's Statement in News Dropped Since 1968? -- 23. Does Local Television News Shape Our Views of Those of Other Races? A Case Study in Perception and Accuracy in News Media and Their Audience -- 24. Is the Press Biased? Was the New York Times Biased Against Dole in 1996? Is Press Coverage Conservative or Liberal? -- 25. Who Sets the Print Media Agenda? A Case Study Focusing on the New York Times -- 26. Does the Winning Candidate's Agenda Match the Electorate's More Closely Than the Losing Candidate's? -- 27. How Does Reporting of Poll Results Affect Campaign Coverage? --  Conclusion. -- Appendices I-IV. -- Notes. -- Selected References. 
<br/><br/><label>ISBN: </label>0465036279 
<br/><br/><label>LCCN: </label>00027905 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Political campaigns--United States.<br/>Advertising, Political--United States.<br/>Campaign debates--United States.
<br/><br/><label>LC Class. No.: </label>JK2281  / .J35 2000 
<br/><br/><label>Dewey Class. No.: </label>324.7/0973