Kissane, Erin.

The elements of content strategy / Erin Kissane. - New York : A Book Apart, c2011. - 81 p. : col. ill. ; 22 cm. - Book apart ; no. 3. Brief books for people who make websites ; no. 3. . - Brief books for people who make websites ; no. 3. .

Includes bibliographical references and index.

9780984442553 0984442553


Web site development.
Content analysis (Communication)
Strategic planning.
Web sites--Design.

TK5105.888 / .K577 2011