TY - BOOK AU - Michelli,Joseph A. TI - The new gold standard: 5 leadership principles for creating a legendary customer experience courtesy of the Ritz-Carlton Hotel Company SN - 0071548335 (alk. paper) AV - HD57.7 .M525 2008 U1 - 658.4/092 22 PY - 2008/// CY - New York PB - McGraw-Hill KW - Ritz-Carlton Hotels (Firm) KW - Management KW - Case studies KW - Leadership KW - Total quality management KW - Corporate culture KW - Customer services KW - Success in business N1 - Includes bibliographical references (p. 265-271) and index; The Ritz-Carlton experience -- Principle 1 : define and refine. Set the foundation : communicating core identity and culture ; Be relevant -- Principle 2 : empower through trust. Select--don't hire ; It's a matter of trust -- Principle 3 : it's not about you. Build a business focused on others ; Support frontline empathy -- Principle 4 : deliver wow! Wow : the ultimate guest experience ; Turn wow into action -- Principle 5 : leave a lasting footprint. Aspire, achieve, teach ; Sustainability and stewardship -- Conclusion : a lasting impression ER -