TY  - BOOK
AU  - McDonough,John
AU  - Egolf,Karen
ED  - Museum of Broadcast Communications.
TI  - The Advertising age encyclopedia of advertising
SN  - 1579581722
AV  - HF5803 .A38 2003
U1  - 659.1/03 22
PY  - 2003///
CY  - New York
PB  - Fitzroy Dearborn
KW  - Advertising
KW  - Encyclopedias
N1  - Includes bibliographical references and index
ER  -