Locke, Christopher. <br/><br/>
Gonzo marketing :  winning through worst practices / 
Christopher Locke. 
 - Cambridge, MA :  Perseus Pub.,  c2001. 
 - x, 240 p. ;  24 cm. 
<br/><br/> "Bits and pieces of this book first appeared in different form ... in various hardcopy and online  publications"--P. ix. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0738204080 
<br/><br/><label>LCCN: </label>2001097865 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Electronic commerce.<br/>Customer relations--Techonological innovations.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .L63 2001 
<br/><br/><label>Dewey Class. No.: </label>658.8