TY - BOOK AU - Twitchell,James B. TI - 20 ads that shook the world: the century's most groundbreaking advertising and how it changed us all SN - 0609605631 (hardcover) AV - HF5811 .T9 2000 U1 - 659.1 21 PY - 2000/// CY - New York PB - Crown Publishers KW - Advertising N1 - Includes bibliographical references (p. 217-219) and index ER -