TY - BOOK AU - Birnbaum,Robert TI - Management fads in higher education: where they come from, what they do, why they fail SN - 0787944564 AV - LB2341 .B49 2000 U1 - 378.1/01 21 PY - 2000/// CY - San Francisco PB - Jossey-Bass KW - Education, Higher KW - United States KW - Management KW - Fads KW - Organizational effectiveness N1 - Includes bibliographical references (p. 243-266) and indexes ER -