Weinschenk, Susan.

Neuro web design : what makes them click? / Susan M. Weinschenk. - Berkeley, CA : New Riders, c2009. - xiii, 147 p. : ill. ; 23 cm. - Voices that matter . - Voices that matter. .

Includes bibliographical references (p. [135]-139) and index.

0321603605 (pbk.) 9780321603609 (pbk.)

2009277013

GBA8D0925 bnb

014821238 Uk


Neuromarketing.
Consumer behavior.
Internet marketing.
Web sites--Design--Psychological aspects.

HF5415.126 / .W45 2009

658.8342