TY  - BOOK
AU  - Moore,David W.
TI  - The opinion makers: an insider exposes the truth behind the polls 
SN  - 9780807042328 (hardcover : alk. paper)
AV  - HN90.P8 M65 2008
U1  - 303.3/80973 22
PY  - 2008///
CY  - Boston
PB  - Beacon Press
KW  - Public opinion
KW  - United States
KW  - Public opinion polls
KW  - Election forecasting
KW  - Mass media
KW  - Political aspects
KW  - Press and politics
N1  - Includes bibliographical references (p. 165-181) and index; Iraq and the polls: The myth of war support -- Manufacturing public opinion -- Telling Americans what they think -- Inscrutable elections -- Misreading the public -- Damaging democracy -- Uncertain future -- A new direction
UR  - http://www.loc.gov/catdir/toc/ecip0815/2008015392.html
ER  -