Conley, Lucas.

OBD : obsessive branding disorder : the business of illusion and the illusion of business / Obsessive branding disorder Lucas Conley. - 1st ed. - New York : BBS/Public Affairs, c2008. - 230 p. ; 22 cm.

Includes bibliographical references (p. 205-211) and index.

9781586484682

2008275064


Branding (Marketing)
Brand name products.

HF5415.1255 / .C66 2008