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Advertising to children on TV : content, impact, and regulation / Barrie Gunter, Caroline Oates, and Mark Blades.

By: Contributor(s): Publication details: Mahwah, N.J. : Lawrence Erlbaum, c2005.Description: ix, 209 p. ; 24 cmISBN:
  • 0805844880 (hbk. : alk. paper)
Subject(s): DDC classification:
  • 302.23/45/083 22
LOC classification:
  • HQ784.T4 G858 2004

Includes bibliographical references (p. 171-195) and indexes.

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