NMC Library
Image from Google Jackets

Profits with principles : seven strategies for delivering value with values / Ira A. Jackson and Jane Nelson.

By: Contributor(s): Publication details: New York : Currency/Doubleday, 2004.Edition: 1st edDescription: xl, 385 p. : ill. ; 25 cmISBN:
  • 0385501633
Subject(s): DDC classification:
  • 658.4/08 22
LOC classification:
  • HF5387 .J2946 2004
Online resources:
Contents:
PART ONE: DOING BUSINESS IN A TURBULENT WORLD: 1. Capitalism Rules ... But Needs New Rules -- 2. Building Tomorrow's Competitive Advantage Today. PART TWO: PUTTING PRINCIPLES INTO PRACTICE: How Companies Are Mastering the New Rules of the Game -- Principle #1: Harness Innovation for Public Good -- Principle #2: Put People at the Center -- Principle #3: Spread Economic Opportunity -- Principle #4: Engage In New Alliances -- Principle #5: Be Performance-Driven In Everything -- Principle #6: Practice Superior Governance -- Principle #7: Pursue Purpose Beyond Profit -- Conclusion Building Wealth for Companies, Countries, and Communities.
Summary: Publisher description: In the wake of business scandals at Enron, Arthur Andersen, Global Crossing, Tyco-the list grows daily-there is an increasing sense among employees, executives, investors, and the public that the "anything goes" culture of the New Economy is over. Today, businesses must act responsibly, transparently, and with integrity. Using in-depth case studies and examples from over 50 companies that range from Starbucks to Citigroup, General Motors to General Electric, DuPont to Dell, Ira A. Jackson, former director of the Center for Business and Government at Harvard's Kennedy School, shows the quantifiable and enduring business advantage to "doing the right thing." Companies that give back to their employees and society-focusing on values and purpose as well as profitability-often gain commpetitive advantage and improve their brand image, consumer loyalty, and employee satisfaction. Identifying seven principles of making values integral to business processes and practices, PROFITS WITH PRINCIPLES opens the door to a new kind of capitalism, providing a wealth of practical recommendations companies of all sizes can model their own efforts after.

Includes bibliographical references (p. [351]-371) and index.

PART ONE: DOING BUSINESS IN A TURBULENT WORLD: 1. Capitalism Rules ... But Needs New Rules -- 2. Building Tomorrow's Competitive Advantage Today. PART TWO: PUTTING PRINCIPLES INTO PRACTICE: How Companies Are Mastering the New Rules of the Game -- Principle #1: Harness Innovation for Public Good -- Principle #2: Put People at the Center -- Principle #3: Spread Economic Opportunity -- Principle #4: Engage In New Alliances -- Principle #5: Be Performance-Driven In Everything -- Principle #6: Practice Superior Governance -- Principle #7: Pursue Purpose Beyond Profit -- Conclusion Building Wealth for Companies, Countries, and Communities.

Publisher description: In the wake of business scandals at Enron, Arthur Andersen, Global Crossing, Tyco-the list grows daily-there is an increasing sense among employees, executives, investors, and the public that the "anything goes" culture of the New Economy is over. Today, businesses must act responsibly, transparently, and with integrity. Using in-depth case studies and examples from over 50 companies that range from Starbucks to Citigroup, General Motors to General Electric, DuPont to Dell, Ira A. Jackson, former director of the Center for Business and Government at Harvard's Kennedy School, shows the quantifiable and enduring business advantage to "doing the right thing." Companies that give back to their employees and society-focusing on values and purpose as well as profitability-often gain commpetitive advantage and improve their brand image, consumer loyalty, and employee satisfaction. Identifying seven principles of making values integral to business processes and practices, PROFITS WITH PRINCIPLES opens the door to a new kind of capitalism, providing a wealth of practical recommendations companies of all sizes can model their own efforts after.

Powered by Koha