The conquest of cool : business culture, counterculture, and the rise of hip consumerism / Thomas Frank.
Publication details: Chicago : University of Chicago Press, c1997.Description: 287 p. : ill. ; 24 cmISBN:- 0226259919 (alk. paper)
- Marketing -- United States -- History -- 20th century
- Advertising -- United States -- History -- 20th century
- Advertising and youth -- United States -- History -- 20th century
- Consumer behavior -- United States -- History -- 20th century
- Subculture -- United States
- United States -- Social conditions -- 1960-1980
- United States -- Social conditions -- 1980-
- 381.3/0973/0904 21
- HF5415.1 .F72 1997
| Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Book
|
NMC Library | Stacks | HF5415.1 .F72 1997 (Browse shelf(Opens below)) | 2 | Available | 33039000716505 |
Includes bibliographical references (p. 245-272) and index.