The ultimate sales book : master account management, perfect negotiation, create happy customers / Christine Harvey, Grant Stewart, Peter Fleming and Di McLanachan.
Series: Teach yourself booksPublisher: Boston, Massachusetts : Credo Reference, 2021Edition: Second edition; [Enhanced Credo edition]Description: 1 online resource (45 entries) : 38 images ; digital filesContent type:- still image
- text
- computer
- online resource
- 9781787856608
- 658.81 23
- HF5438.4 .H278 2018
Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Ebook | NMC Library | Credo Reference | Online | HF5438.4 .H278 2018 EBOOK (Browse shelf(Opens below)) | Available online - NMC Login required | 518309 |
Browsing NMC Library shelves, Shelving location: Online Close shelf browser (Hides shelf browser)
HF5382.7 .E534 2015 EBOOK Employment / | HF5382.7 .M294 2018 EBOOK The ultimate job hunting book : write a killer CV, discover hidden jobs, succeed at interview / | HF5415 .D285 2018 EBOOK The ultimate marketing & PR book : understand your customers, master digital marketing, perfect public relations / | HF5438.4 .H278 2018 EBOOK The ultimate sales book : master account management, perfect negotiation, create happy customers / | HF5500.3.U54 S427 2016 EBOOK American women business leaders and entrepreneurs / | HF5548.8 .J256 2002 EBOOK Personality in work organizations / | HF5548.8 .S234 2017 EBOOK The Sage encyclopedia of industrial and organizational psychology / |
Part 1. Your successful selling masterclass: Introduction; Jump-start your success formula; Develop product and service expertise; Grasp the buying motives; Conquer objections: turn them to your advantage; Master successful presentations and closings; Create action-provoking systems; Implement motivation and support systems; 7 x 7 -- Part 2. Your successful key account management masterclass: Introduction; Know your customer; Analyse your growth opportunities; Measure profits by account; Plan for success; Negotiate to win/win; Control activity levels; Manage relationships; 7 x 7 -- Part 3. Your negotiation skills masterclass: Introduction; Creating the right environment; -- Researching your objectives; People and places; Breaking the ice; The agenda; Conclude the deal; Learning from your experiences; 7 x 7 -- Part 4. Your successful customer care masterclass: Introduction; Customer care is more than just saying "Have a nice day&" How do you measure up? How do your customers think you measure up? Deliver more than your customers expect; Excellence in communication; Attitude is everything; Plan to excel -- Surviving in tough times -- Further reading -- Answers.
The Ultimate Sales Book gives you everything you need to succeed in sales and account management. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance - faster than you ever thought possible.