The digital transformation playbook : rethink your business to adapt and grow in the digital age / David L. Rogers.
Publisher: New York : Columbia University Press, [2016]Description: xi, 278 pages : charts ; 24 cmContent type:- text
- unmediated
- volume
- 9780231175449 (cloth : alk. paper)
- 658.4/062 23
- HD45 .R6335 2016
Contents:
The five domains of digital transformation: customers, competition, data -- Innovation, value -- Harness customer networks -- Build platforms, not just products -- Turn data into assets -- Innovate by rapid experimentation -- Adapt your value proposition -- Mastering disruptive business models.
| Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Book
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NMC Library | Stacks | HD45 .R6335 2016 (Browse shelf(Opens below)) | 1 | Available | 33039001392769 |
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Includes bibliographical references and index.
The five domains of digital transformation: customers, competition, data -- Innovation, value -- Harness customer networks -- Build platforms, not just products -- Turn data into assets -- Innovate by rapid experimentation -- Adapt your value proposition -- Mastering disruptive business models.