American wine economics : an exploration of the U.S. wine industry / James Thornton.
Publisher: Berkeley : University of California Press, 2013Description: xvi, 350 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 9780520276499
- 338.4/7663200973 23
- HD9370.5 .T546 2013
| Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Book
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NMC Library | Stacks | HD9370.5 .T546 2013 (Browse shelf(Opens below)) | 1 | Available | 33039001335446 |
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Includes bibliographical references (pages 327-335) and index.
List of illustrations -- List of tables -- Preface -- Acknowledgments -- Introduction1 -- The economic approach to the study of wine -- The wine product -- Wine sensory characteristics -- Grape growing -- Grape markets and supply cycles -- Wine production -- Bulk wine, private label wine, and wine alcohol -- Wine distribution and government regulation -- The wine firm -- Wine firm behavior -- The wine consumer and demand -- The wine consumer, quality, and price -- Globalization of wine -- Conclusion2 -- Notes -- Bibliography -- Index.