NMC Library
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The visual marketing revolution : 26 rules to help social media marketers connect the dots / Stephanie Diamond.

By: Publication details: Indianapolis, Ind. : Que ; London : Pearson Education [distributor], 2013.Description: xiii, 343 p. : col. ill. ; 24 cmISBN:
  • 9780789748652
  • 0789748657
Subject(s): DDC classification:
  • 658.872 23
LOC classification:
  • HF5415.1265 .D527 2013
Contents:
Rules for social media marketers -- Recognize the power of visual persuasion -- Create personas to understand your customers -- Social media is storytelling, so tell stories -- Understand how your content supports your business -- Take buyers on a journey -- Connect using collaboration's many forms -- Know your content -- Tools to help you create your visual marketing -- Use mind maps to see what you're thinking -- Make ideas tangible -- Use diagrams and other data visualization tools to explain marketing ideas -- Use visual guides that build on knowledge -- Use visual presentations to connect with an audience -- Content to get customer attention -- Email is still a powerful visual marketing tool -- Spread your message with infographics -- Develop case studies and reports with visuals -- Digital publishing and ebooks are her now - use them -- Rock your visual brand on social media -- Landing pages won't perform well without visuals -- Tactics for social media platforms -- Visual are a must on Facebook -- Use Twitter to link to visuals -- Instagram is great for quick visuals from your mobile -- Use Pinterest as a marketing hub -- Tumblr makes it easy to share visuals -- Google+ is more visual than you think -- Mobile apps provide visual opportunities -- YouTube is THE place to view videos.
Holdings
Item type Current library Shelving location Call number Copy number Status Date due Barcode
Book Book NMC Library Stacks HF5415.1265 .D527 2013 (Browse shelf(Opens below)) 1 Available 33039001206134

Includes index.

Rules for social media marketers -- Recognize the power of visual persuasion -- Create personas to understand your customers -- Social media is storytelling, so tell stories -- Understand how your content supports your business -- Take buyers on a journey -- Connect using collaboration's many forms -- Know your content -- Tools to help you create your visual marketing -- Use mind maps to see what you're thinking -- Make ideas tangible -- Use diagrams and other data visualization tools to explain marketing ideas -- Use visual guides that build on knowledge -- Use visual presentations to connect with an audience -- Content to get customer attention -- Email is still a powerful visual marketing tool -- Spread your message with infographics -- Develop case studies and reports with visuals -- Digital publishing and ebooks are her now - use them -- Rock your visual brand on social media -- Landing pages won't perform well without visuals -- Tactics for social media platforms -- Visual are a must on Facebook -- Use Twitter to link to visuals -- Instagram is great for quick visuals from your mobile -- Use Pinterest as a marketing hub -- Tumblr makes it easy to share visuals -- Google+ is more visual than you think -- Mobile apps provide visual opportunities -- YouTube is THE place to view videos.

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