NMC Library

Social media is bullshit / (Record no. 22856)

MARC details
000 -LEADER
fixed length control field 01908cam a22003374a 4500
001 - CONTROL NUMBER
control field 2012021426
003 - CONTROL NUMBER IDENTIFIER
control field DLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190729104745.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120611s2012 nyu b 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012021426
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781250002952 (hardcover)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781250017505 (e-book)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
049 ## - LOCAL HOLDINGS (OCLC)
Holding library EY8Z
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM742
Item number .M4596 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23/1
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mendelson, B. J.
245 10 - TITLE STATEMENT
Title Social media is bullshit /
Statement of responsibility, etc. B. J. Mendelson.
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York,N.Y. :
Name of publisher, distributor, etc. St. Martin's Press,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent 227 p. ;
Dimensions 19 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. [187]-227).
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note An introduction: bullshit -- Our terrible, horrible, no good, very bad website -- Astonishing tales of mediocrity -- "I wrote this book for Pepsi" -- Social media is bullshit -- Social media is bullshit -- There is nothing new under the sun-- or on the web -- Shovels and sharecroppers -- Yeah, that's the ticket! -- And now you know-- the rest of the story -- The asshole based economy -- There's no such thing as an influencer -- Analyze this -- Some kind of monster : meet the people who made the myth -- Maybe "social media" doesn't work so well for corporations either? -- Kia and facebook sitting in a tree-- -- How marketers, cyber hipsters, and others deal with their critics (hint: not well) -- How to succeed in (selling) bullshit without really trying -- How to create and spread bullshit in seven easy steps -- And the answer is-- -- How to really make it on the web -- Everything you will ever need to know about marketing -- Recap -- The anti-social media manifesto -- Endnotes -- Acknowledgments.
596 ## -
-- 1
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
Series part designator, SPT (RLIN) u352786
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
a HM742 .M4596 2012
w LC
c 1
h EY8Z
i 33039001213171
903 ## - LOCAL DATA ELEMENT C, LDC (RLIN)
a 22856
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Koha item type
    Library of Congress Classification     Stacks 06/19/2018 1 HM742 .M4596 2012 33039001213171 07/06/2023 02/21/2020 1 Book

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