Greenhouse operation and management /
Nelson, Paul V.
Greenhouse operation and management / Paul V. Nelson. - Seventh edition. - xv, 607 pages : illustrations (some color) ; 28 cm.
Includes bibliographical references and index.
Floriculture - a global industry : Origin of the greenhouse industry ; United States production ; World production ; Floral marketing ; Production opportunities in developed market countries ; Careers in the greenhouse industry -- Greenhouse construction ; Location ; Floor plan ; Glass greenhouses ; Film plastic greenhouses ; Rigid-panel greenhouses ; Benches and beds ; Cost of greenhouse construction ; New design innovations -- Greenhouse heating : Types of heat loss ; Heating systems ; Greenhouse temperature sensing ; Emergency heaters and generators ; Fuel ; Calculation of heat requirements ; Heat conservation -- Greenhouse cooling : Summer cooling systems ; Winter cooling systems ; Cooling hobby greenhouses ; Integration of heating and cooling systems -- Environmental control Systems : Types of controls -- Root substrate : Functions of root substrate ; Adaptation of field soil to containers ; Desirable properties of a root substrate ; Components of root substrate ; Soil-based substrate ; Soilless substrate ; Economics of substrate ; Preparation and handling of substrate -- Root Substrate pasteurization : Steam pasteurization ; Chemical pasteurization ; Reinoculation -- Watering : Effects of watering on plants ; Rules of watering ; Water quality ; Watering systems ; Greenhouse water lines ; Further considerations -- Fertilization : Fertilization programs ; Nutritional monitoring and diagnosis ; Corrective procedures -- Carbon dioxide fertilization : Role of carbon ; Carbon deficiency ; Carbon dioxide injection ; Economics of carbon dioxide injection -- Light and temperature : Light ; Temperature -- Regulation of plant growth : Nonchemical growth control ; Chemical growth control of height ; Other growth regulators used in greenhouse crop production ; Application of growth regulators ; Other benefits with the application of plant growth regulators -- Insect and mite management in greenhouses : Insect and mite pests of greenhouses ; Feeding behaviors of insect and mite pests ; Biological control ; Pesticides -- Disease management : Introduction to plant diseases ; Disease detection and diagnosis ; Disease management ; Disease control materials -- Maintaining postproduction quality : General issues ; Preharvest factors ; Harvest ; Storage and shipping ; Retail environment ; Containerized plants ; Cut flowers, foliages, stems and fruits ; Unrooted cuttings ; Commercial testing -- Marketing : Packaging ; Grades and standards ; The market system ; Eco-labels ; Promotion, advertising, and branding ; Marketing strategies -- Business management : Business plan ; Executive summary ; Business description ; Strategic plan : business and industry profiles ; Production and operations plan ; Market analysis : marketing plan ; Management and personnel plans ; Financial plan.
"[This book] is a state-of-the-art guide to the operation of commercial flower and vegetable greenhouses and presents coverage in the order in which decision-making concerns occur for a person entering the greenhouse business ... It provides detailed, step-by-step instructions in layman's terms for ALL aspects of the business - from the physical facilities, to the day-to-day operations, to business management and marketing."--Jacket.
9780132439367 0132439360 9780135071151 0135071151
2010053104
Greenhouse management.
Floriculture.
SB415 / .N44 2011
635.9/823068
Greenhouse operation and management / Paul V. Nelson. - Seventh edition. - xv, 607 pages : illustrations (some color) ; 28 cm.
Includes bibliographical references and index.
Floriculture - a global industry : Origin of the greenhouse industry ; United States production ; World production ; Floral marketing ; Production opportunities in developed market countries ; Careers in the greenhouse industry -- Greenhouse construction ; Location ; Floor plan ; Glass greenhouses ; Film plastic greenhouses ; Rigid-panel greenhouses ; Benches and beds ; Cost of greenhouse construction ; New design innovations -- Greenhouse heating : Types of heat loss ; Heating systems ; Greenhouse temperature sensing ; Emergency heaters and generators ; Fuel ; Calculation of heat requirements ; Heat conservation -- Greenhouse cooling : Summer cooling systems ; Winter cooling systems ; Cooling hobby greenhouses ; Integration of heating and cooling systems -- Environmental control Systems : Types of controls -- Root substrate : Functions of root substrate ; Adaptation of field soil to containers ; Desirable properties of a root substrate ; Components of root substrate ; Soil-based substrate ; Soilless substrate ; Economics of substrate ; Preparation and handling of substrate -- Root Substrate pasteurization : Steam pasteurization ; Chemical pasteurization ; Reinoculation -- Watering : Effects of watering on plants ; Rules of watering ; Water quality ; Watering systems ; Greenhouse water lines ; Further considerations -- Fertilization : Fertilization programs ; Nutritional monitoring and diagnosis ; Corrective procedures -- Carbon dioxide fertilization : Role of carbon ; Carbon deficiency ; Carbon dioxide injection ; Economics of carbon dioxide injection -- Light and temperature : Light ; Temperature -- Regulation of plant growth : Nonchemical growth control ; Chemical growth control of height ; Other growth regulators used in greenhouse crop production ; Application of growth regulators ; Other benefits with the application of plant growth regulators -- Insect and mite management in greenhouses : Insect and mite pests of greenhouses ; Feeding behaviors of insect and mite pests ; Biological control ; Pesticides -- Disease management : Introduction to plant diseases ; Disease detection and diagnosis ; Disease management ; Disease control materials -- Maintaining postproduction quality : General issues ; Preharvest factors ; Harvest ; Storage and shipping ; Retail environment ; Containerized plants ; Cut flowers, foliages, stems and fruits ; Unrooted cuttings ; Commercial testing -- Marketing : Packaging ; Grades and standards ; The market system ; Eco-labels ; Promotion, advertising, and branding ; Marketing strategies -- Business management : Business plan ; Executive summary ; Business description ; Strategic plan : business and industry profiles ; Production and operations plan ; Market analysis : marketing plan ; Management and personnel plans ; Financial plan.
"[This book] is a state-of-the-art guide to the operation of commercial flower and vegetable greenhouses and presents coverage in the order in which decision-making concerns occur for a person entering the greenhouse business ... It provides detailed, step-by-step instructions in layman's terms for ALL aspects of the business - from the physical facilities, to the day-to-day operations, to business management and marketing."--Jacket.
9780132439367 0132439360 9780135071151 0135071151
2010053104
Greenhouse management.
Floriculture.
SB415 / .N44 2011
635.9/823068