Hegarty on advertising : turning intelligence into magic /
Hegarty, John, 1944-
Hegarty on advertising : turning intelligence into magic / John Hegarty. - New York : Thames & Hudson, c2011. - 224 p. : ill. (some col.) ; 24 cm.
Includes index.
9780500515563 0500515565
Hegarty, John, 1944-
BBH London (Firm)--History.
Advertising executives--England--Biography.
Advertising agencies--Management.--England
HF5810.H44 / A3 2011
Hegarty on advertising : turning intelligence into magic / John Hegarty. - New York : Thames & Hudson, c2011. - 224 p. : ill. (some col.) ; 24 cm.
Includes index.
9780500515563 0500515565
Hegarty, John, 1944-
BBH London (Firm)--History.
Advertising executives--England--Biography.
Advertising agencies--Management.--England
HF5810.H44 / A3 2011